You are staring at the trade in offer on your screen. It looks good. Maybe it is from Apple.
Maybe it is from your carrier. The only thing standing between you and that credit is knowing how to reset iPhone for trade in the right way. One wrong step can turn that offer into a rejection letter.
More than one in four rejected trade ins come down to a simple error. Activation Lock is still tied to the device. Apple's trade in policies are clear on this point.
A phone that is still linked to your Apple ID is ineligible. Let us look at what is at stake and how to avoid leaving money on the table.

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The Stakes of Getting This Wrong
This is not a task where you can try again if you mess up. A bad reset can cost you real money. It can expose your personal data.
It can turn your phone into a paperweight for the next owner.
The biggest financial hit comes from a rejected trade in. Most programs give you a quote based on the device being in good working order. If the phone arrives still locked to your Apple ID, the trade in partner will send it back or offer a reduced amount.
We have seen cases where a $500 offer dropped to $50 because the seller forgot to sign out of iCloud.
Then there is the data side. A standard factory reset often leaves behind fragments of your personal information. Photos, saved passwords, and Apple Pay cards can potentially be recoverable.
The official reset process in iOS is the only method that properly encrypts and discards those keys.
Your trade in value also takes a hit if the reset process damages the software. A partially erased phone that boots to a blank screen or asks for a previous owner password is worthless. No trade in program will accept it.
Quick Answer
A trade in ready iPhone has no ties to you. It is a clean slate for the next person.
Back up your data first. Sign out of iCloud. This turns off Find My iPhone.
Then erase all content and settings.
A trade in ready phone needs three things. No Activation Lock. No personal data.
No carrier lock that prevents the next user from activating it. Once you see the Hello screen in multiple languages, you have done it right.
The Core Risk: Activation Lock
Activation Lock is Apple anti theft system. When you sign in with your Apple ID, iOS links that device to your account. It becomes a brick wall for anyone who tries to use the phone without your credentials.
Trade in programs will not accept a phone with Activation Lock enabled. They cannot resell it. They cannot refurbish it.
From their perspective, it is a locked device with no value.
You cannot just erase the phone and hope Activation Lock disappears. It lives on Apple servers, not on the phone itself. Even after a full wipe, the device checks in with Apple and asks for the original owner password.
That is the screen trade in partners see. That is the moment they reject your device.
The only way to remove Activation Lock is to sign out of iCloud before you erase the phone. That breaks the link. It is also the step that most people forget.
Users wipe their phone, pack it up, and ship it off. A week later they get an email saying the trade in is denied. The reason is Activation Lock.
Our editorial standards cover this exact scenario because it is so common.

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Specific Setup Before You Hit Erase
Before you open the Settings app, sort out a few things. Skipping any of these steps will cause problems later.
Step 1: Back up your data
This is your safety net. You can back up to iCloud or to a computer. If you choose iCloud, make sure you have enough storage space.
You get 5 GB for free, but most backups need more.
For iCloud, go to Settings and tap your name. Tap iCloud, then iCloud Backup. Tap Back Up Now.
For a computer, connect your iPhone to a Mac or PC. Open Finder on a Mac or iTunes on a PC. Select your device and click Back Up Now.
Wait for the backup to finish completely. Do not start the reset until you see the confirmation.
Step 2: Sign out of iCloud
This is the critical step. Go to Settings and tap your name. Scroll to the bottom and tap Sign Out.
You need to enter your Apple ID password. This turns off Find My iPhone and removes Activation Lock.
You are asked if you want to keep a copy of your iCloud data on this phone. Tap Keep on My iPhone for each item. It does not matter since we are erasing the phone anyway.
But this step prevents iOS from throwing an error.
Step 3: Sign out of iMessage and FaceTime
Go to Settings and tap Messages. Tap Send and Receive. Tap your Apple ID at the bottom and select Sign Out.
Then do the same in Settings and FaceTime.
This releases your phone number from those services. It prevents issues for the next owner.
Step 4: Remove your SIM card and eSIM
Your physical SIM or eSIM is tied to your carrier account. The next owner needs to use their own plan.
For a physical SIM, use the SIM eject tool or a paperclip to pop out the tray. Remove the SIM card. For an eSIM, go to Settings and tap Cellular.
Tap your plan and tap Remove Cellular Plan.
If you are trading in with your current carrier, they may reactivate the eSIM on your new phone automatically. Ask them first.
Step 5: Unpair your Apple Watch
This is the step everyone forgets. If you have an Apple Watch paired to your iPhone, the trade in will fail. The watch maintains its own Activation Lock and ties itself to your phone.
Open the Watch app on your iPhone. Tap All Watches. Tap the info button next to your watch.
Tap Unpair Apple Watch. Confirm. This creates a new backup of your watch data and breaks the link.
The Reset Itself: Step by Step
You have backed up, signed out, removed your SIM, and unpaired your Watch. Now you are ready to wipe the phone.
The method you use depends on whether your phone still works properly. Let us cover both scenarios.
Normal method through Settings
This is the standard approach for a phone that is working fine.
Go to Settings and tap General. Tap Transfer or Reset iPhone. Tap Erase All Content and Settings.
You see a summary of what will be removed. Tap Continue. Enter your iPhone passcode.
If prompted, enter your Apple ID password. This is normal. Apple is confirming you have the right to erase this phone.
Tap Erase iPhone.
The phone restarts and shows a progress bar. This takes 5 to 15 minutes depending on how much data you have. When it is done, the phone shows the Hello screen in multiple languages.
That is your confirmation that the reset worked.
Do not set up the phone as new. Leave it on the Hello screen. That is how trade in partners want it.
Alternative method with Finder or iTunes
Use this if your phone is disabled or the screen is not responding.
Connect your iPhone to a computer with the latest version of macOS or iTunes. Put your iPhone into recovery mode. For iPhone 8 and later, press and quickly release Volume Up.
Then Volume Down. Hold the Side button until you see the recovery mode screen. For iPhone 7 series, hold the Volume Down and Side buttons together until recovery mode appears.
For iPhone SE and 6s and earlier, hold the Home and Top or Side buttons together until recovery mode appears.
On your computer, a dialog box appears. Click Restore. Confirm that you want to restore the phone to factory settings.
This wipes everything and installs the latest iOS version. When it is done, the phone restarts to the Hello screen.

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Common Trade In Rejection Reasons
Trade in programs reject phones for specific reasons. Knowing them ahead of time saves you the headache of a returned device.
| Rejection Reason | Why It Happens | How to Prevent It |
|---|---|---|
| Activation Lock still on | Did not sign out of iCloud | Check Find My iPhone is off before erasing |
| Device still linked to Apple ID | iCloud sign out skipped | Follow the pre-reset checklist |
| Carrier lock present | Phone not fully paid off | Verify with carrier before erasing |
| iCloud backup still on device | Reset was not complete | Confirm Hello screen appears |
| Passcode still set | Erase did not finish | Wait for full progress bar |
The most common rejection reason is Activation Lock. Trade in partners check this immediately. If the phone asks for the previous owner Apple ID when it restarts, they send it back.
The second most common reason is a carrier lock. Your phone must be fully paid off and unlocked for most trade in programs. Apple Trade In is more flexible here.
Carriers are not.
The third reason is physical damage. A reset does not fix a cracked screen or a broken camera. The trade in program inspects your phone when it arrives.
They note every scratch and dent.

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If Something Goes Wrong
Things do not always go smoothly. Here is what to do when they do not.
Phone freezes mid reset
Unplug the phone from any cables. Press and release Volume Up. Press and release Volume Down.
Hold the Side button until the Apple logo appears. The phone should restart normally. Try the reset again.
Forgot Apple ID password before signing out
This is a problem. You cannot sign out of iCloud without your password. You cannot erase the phone without signing out first.
Go to iforgot.apple.com on another device. Follow the steps to reset your password. You need access to your trusted phone number or recovery email.
If you cannot reset the password, you cannot trade in the phone.
Activation Lock still showing after reset
This means you did not sign out of iCloud before erasing. The phone is now locked to your Apple ID. You cannot bypass this without your credentials.
Sign in with your Apple ID and password on the Activation Lock screen. The phone unlocks. Then you can reset it properly.
If you cannot sign in, contact Apple Support with proof of purchase.
Phone says iPhone unavailable or is disabled
This happens after too many wrong passcode attempts. The phone is locked for security reasons.
Connect to a computer and put the phone into recovery mode. Use Finder or iTunes to restore it. This wipes everything including the passcode.
You still need your Apple ID password to remove Activation Lock after the restore.
What About Different Trade In Programs
Not all trade in programs work the same way. Here is what you need to know about each type.
Apple Trade In
Apple Trade In is the most straightforward option. You send your phone to Apple. They give you credit toward a new device or an Apple Gift Card.
Apple requires the phone to be fully erased with Activation Lock removed. They accept devices with minor wear and tear. They even accept phones with cracked screens, though the value is lower.
You can trade in at an Apple Store or through the mail. In store, an employee checks your phone on the spot. You walk out with your credit applied to your purchase.
Carrier trade in
Carriers like AT&T, Verizon, and T Mobile have their own trade in programs. They often offer higher credit for specific promotions.
Carriers are stricter about carrier locks. Your phone must be fully paid off and unlocked. If you are still making payments, the carrier will not accept it as a trade in.
You need to pay off the balance first.
Some carriers require you to trade in the phone at a store. Others send you a prepaid shipping kit. Read the terms carefully before you reset.
Third party buyback services
Companies like Best Buy and other electronics retailers offer trade in programs. Their requirements are similar to Apple Trade In.
The key difference is timing. These services often give you an instant quote. But they also inspect the phone more closely.
A scratch you did not notice can reduce your offer.
Our general advice applies to all of these programs. Back up, sign out, erase, leave on Hello screen. That works everywhere.
The Hardware Side
The reset process is mostly about software. But hardware matters too.
SIM cards
Remove your physical SIM card before you ship the phone. Use the SIM eject tool that came with your phone. A paperclip works too.
Store the SIM card safely. You may need it for your new phone.
If you use an eSIM, remove the cellular plan in Settings. Go to Settings and tap Cellular. Tap your plan and tap Remove Cellular Plan.
This deactivates the eSIM on this device.
Cases and screen protectors
Remove your case and screen protector before you ship the phone. Trade in partners want to inspect the device. They cannot do that with a case on.
Some trade in programs ask you to include the original box. Others do not. Check the instructions that came with your trade in kit.
If they do not mention the box, keep it.
Accessories
Do not include chargers, cables, or headphones unless the program specifically asks for them. Most trade in programs want the phone only. Including extras can cause confusion and delays.
Find My on accessories
Your AirPods and other accessories can also have Find My enabled. This does not affect the iPhone trade in. But if you are trading in those accessories separately, you need to remove them from your account.
Unpairing Your Apple Watch
Your Apple Watch is paired to your iPhone. It maintains its own Activation Lock. If you trade in your iPhone without unpairing the Watch, the next person cannot use the Watch either.
The process is simple. Open the Watch app on your iPhone. Tap All Watches.
Tap the info button next to your watch. Tap Unpair Apple Watch. Confirm.
This creates a backup of your Watch data. It also removes the Activation Lock from the Watch. You can restore the backup to a new Watch later.
If you have already erased your iPhone, you cannot unpair the Watch. The Watch is now locked to your Apple ID. You need to erase the Watch separately through its own settings.
Go to Settings on the Watch. Tap General. Tap Reset.
Tap Erase All Content and Settings.
This removes Activation Lock from the Watch. But you lose any health or activity data that was not synced to iCloud.
Trade In Value Realities
A proper reset does not increase your trade in value. But it ensures you get the full value you were quoted.
Trade in values depend on the model, storage capacity, and condition of your phone. As of 2026, here are approximate ranges.
| iPhone Model | Typical Trade In Range |
|---|---|
| iPhone 15 Pro Max | $500 to $650 |
| iPhone 15 Pro | $400 to $550 |
| iPhone 15 | $300 to $400 |
| iPhone 14 Pro Max | $350 to $500 |
| iPhone 14 | $200 to $300 |
| iPhone 13 | $150 to $250 |
| iPhone SE 3rd gen | $100 to $200 |
These values change over time. Apple updates its trade in values regularly. Check the current value before you decide.
A phone in perfect condition gets the highest tier. Minor scratches reduce the value by 10 to 20 percent. A cracked screen reduces it by 50 percent or more.
A phone that cannot power on is worth very little.
A proper reset ensures you get the condition tier you quoted. If you quote a phone in good condition and it arrives with Activation Lock, you get the lowest tier or a rejection.
Final Checklist
Before you ship your phone, run through this checklist.
- Backed up data to iCloud or computer
- Signed out of iCloud
- Find My iPhone is off
- Signed out of iMessage and FaceTime
- Removed physical SIM card
- Removed eSIM plan
- Unpaired Apple Watch
- Erased all content and settings
- Phone shows Hello screen
- Removed case and screen protector
- Factory reset complete and verified
If every box is checked, your phone is ready for trade in. Pack it carefully in the provided shipping materials. Use the prepaid shipping label.
Send it off.
When to Ask for Help
Some situations require professional help. Here is when to ask for it.
You cannot remember your Apple ID password
Go to iforgot.apple.com. Follow the password reset process. If you cannot reset it, contact Apple Support.
You need proof of purchase to have them remove the Activation Lock.
The phone is tied to a deceased family member account
Apple has a process for this. Contact Apple Support. You need documentation including a death certificate and proof that you are the legal heir.
This is a slow process. Start it early.
The device is stolen or lost
Do not trade in a stolen phone. Trade in programs check the device serial number against a stolen device database. They will reject it.
If you find a lost phone, contact Apple Support to return it.
Carrier lease or payment plan is still active
You cannot trade in a phone that is still under a payment plan. Pay off the balance first. Then request an unlock from your carrier.
Then proceed with the reset and trade in.
Frequently Asked Questions
Do I need to sign out of iCloud before erasing the phone?
Yes. If you do not sign out first, Activation Lock stays on the device. The trade in program will reject it.
Signing out of iCloud is the most important step in the process.
What happens if I forget my Apple ID password after erasing the phone?
The phone is locked to your Apple ID. You need to enter the password on the Activation Lock screen. If you cannot remember it, go to iforgot.apple.com to reset it.
If you cannot reset it, contact Apple Support with proof of purchase.
Can I trade in a phone that is still being paid off?
No. Your phone must be fully paid off and unlocked. If you are still making payments, the carrier still owns the device.
Pay off the balance and request an unlock before you trade in.
Do I need to remove my SIM card before trading in?
Yes. Remove the physical SIM card and remove any eSIM plan through Settings. The next owner needs to use their own SIM.
Keeping your SIM in the phone can cause carrier issues.
Does resetting the phone increase its trade in value?
No. A reset ensures you get the value you were quoted. It does not increase the value.
The value is based on the model, age, and physical condition of the device. A phone with a cracked screen is worth less regardless of the reset.
Can I trade in a phone with a damaged screen or back glass?
Yes, but the value is significantly lower. Apple Trade In accepts devices with cracked screens. Carrier programs may not.
Check the terms of your specific trade in program before you send it in.